
TV Commerce
Bringing innovative shopping experiences to Sky Customers
Creative lead across various work streams looking at the customer experience and business value of integrating tv-commerce into the Sky platform.
Concepting and testing multiple solutions over a number of years including: virtual try-ons, ‘shop together’, ‘shop the look’, 3rd party app integration, advertising micro-experiences and experiential shop sites.
Proposition development. Concept designs. UI/UX. User testing.